Most businesses do not have a lead problem. They have a what happens next problem.
Powell Content Studio is a marketing and AI automation agency in Powell, Ohio, serving Columbus. We build the campaign that creates the inquiry and the systems that answer it, follow up on it, and get you recommended when someone asks an AI who to call.
Six questions and two numbers. Nothing is sent anywhere and there is no form in the way.
Marketing creates the opportunity. Something has to catch it.
Almost every agency in this market sells the first half. They will build you a campaign, hand you a report, and leave the part that decides whether any of it earns you money sitting on your desk.
The inquiry arrives at 7:40 on a Saturday. It goes to voicemail. It gets typed into a spreadsheet on Monday. Nobody chases it on Thursday. Six weeks later somebody else closes it. None of that is a marketing failure, and no amount of better creative fixes it.
That is the work Powell Content Studio does. We build the answering, the routing, the chasing, and the finding, and we run the campaigns too, so the two halves are actually built to fit each other.
- The call comes in when nobody is free to take it
- The lead lands somewhere nothing is watching
- Follow up depends on a person remembering
- The same information gets typed into two systems
- An AI assistant recommends a competitor instead
Seven services, each one a finished product.
Nothing here is a retainer with a vague scope. Each of these has a defined deliverable, a price or a quoting basis, and a page that tells you exactly what happens.
AI Efficiency Audit
Where the time goes, what it costs, and what to build first.
From $3,500How it worksAI Operations System
A self running system, built once, for the work nobody should be doing by hand.
$5,900How it worksAI Workforce
Not a tool. A seat. Priced against what the role actually costs you.
Setup from $4,900 plus from $1,500 a monthHow it worksAI Receptionist
The call at 7:40 on a Saturday decides who gets the job.
$485 setup, then $397 a monthHow it worksFound by AI
Your next customer may never open Google. Be the answer they get instead.
$500 one time, then $99 a monthHow it worksLead generation and follow up
Campaigns are the easy half. What happens in the next five minutes is the half that pays.
Quoted per engagementHow it worksContent and creative
The work that makes everything else believable.
Quoted per engagementHow it worksFind out which part is costing you.
This is the short version of the audit PCS sells. Answer six questions and give it two numbers, and it will name your weakest link, do the arithmetic on your own figures, and point at the one thing worth fixing first. It runs entirely in your browser.
What clients actually say.
It is not about the number of leads, it is about the quality, and that is where this stands out. One lead alone has already paid for all of my advertising for the next two years. That kind of return says everything.
I was introduced to Shawn Nardella of Powell Content Studio several months ago. His social media knowledge and insight are beyond reproach. As a novice, he provided sound guidance and a strategy to announce our new business to the world. The material, timing and messaging are on point and effectively drive traffic to our website, which creates clients and ultimately leads to closings.
Both quotes are real and unedited except for the removal of a partner program name. Clients are named by first name and last initial because they gave a testimonial to a business, not permission to be advertising.
Businesses where one missed call is real money.
Real estate teams, mortgage professionals, title agencies, and local service businesses. The common shape is a business where inquiries arrive unpredictably, the person who should answer is usually mid job, and a single lost lead is worth more than a month of software.
- Real estate teams and brokerages
- Mortgage professionals and lenders
- Title and settlement agencies
- Home service and trade businesses
- Medical, dental and aesthetic practices
- Professional services firms
Leads don't fund loans. Loan officers do.
A paid 90-day pilot for 5 to 10 loan officers. Compliance approved creative, one CRM connection, and reporting through to cost per funded loan. Built by a leadership team that ran mortgage production for fourteen years.
See the program- Compliance signs off before anything runs
- A lead board on every loan officer's phone, hottest leads first
- Leads land in the CRM your loan officers already use
- Per loan officer reporting leadership can act on
- A rollout decision at day 90, on your numbers
Where our clients hang their license.
The brokerages and lenders where the agents and loan officers we work with are licensed, across Ohio and West Virginia. Shown as plain type; none of these firms endorse Powell Content Studio.
The questions people ask first.
What does Powell Content Studio do?
Powell Content Studio is a marketing and AI automation agency in Powell, Ohio, serving Columbus and the rest of Central Ohio. It builds and runs four things for service businesses: lead generation campaigns, the follow up systems that catch what those campaigns produce, AI systems that take repetitive work off a team, and the websites and content that make the rest of it credible. The common thread is that PCS builds the machinery, not just the marketing.
Who owns Powell Content Studio?
Powell Content Studio is owned by its founder and CEO, Shawn Nardella, a former mortgage company owner who leads strategy and oversees every client program. Delivery draws on specialists in paid media, creative and video, development and automation, and CRM.
What areas does Powell Content Studio serve?
Most clients are in Central Ohio, including Powell, Columbus, Dublin, Delaware, Westerville, Lewis Center, New Albany, and Worthington. Work that does not need someone on site is delivered remotely, and PCS runs campaigns for clients in other states.
What does it cost to work with Powell Content Studio?
The productized services carry published prices. An AI Efficiency Audit starts at $3,500. An AI Operations System is $5,900 as a one time build. An AI Receptionist is $485 to set up and $397 a month. Found by AI is $500 once and $99 a month. Campaign and content engagements are quoted, because the scope genuinely varies. Every price on this site is on the pricing page.
How is Powell Content Studio different from other marketing agencies in Columbus?
Most agencies sell the campaign and stop there. Powell Content Studio also builds what happens after the inquiry arrives: the AI receptionist that answers in seconds, the follow up that keeps going while you are on a job, and the CRM that tracks it. Prices for the productized services are published, the client pays ad spend directly to the platform, and a senior lead stays on the work from first call to launch.
Do you charge a percentage of ad spend?
No. Ad spend is paid directly to the advertising platform by the client, and Powell Content Studio takes none of it. What you pay PCS is for building and running the work, which means there is no incentive to talk anyone into a bigger budget.
Tell us what is not working.
A twenty minute conversation, not a proposal. If PCS is not the right answer we will say so and point you somewhere better.